Helping companies reach new customers and realize opportunities in emerging markets.
For clients looking to launch and implement new solutions in emerging markets, we provide tailored roadmaps to navigate key market challenges:
We compare and prioritize target markets; conduct competitive analyses; assess market size; articulate value proposition; support customer definition, segmentation, and development; guide pricing planning; advise marketing and distribution strategies; map the local context and policy landscape; and help companies develop strategies for growth and scale.
We are expert partnership builders with deep networks in emerging markets. We help our clients develop local partnerships for supply and distribution, cross-sector and pre-competitive partnerships to address shared market risk and opportunity, and connections to catalytic finance.